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Subscription billing
Manage even the most complex billing models with ease
Subscription management
Simply your customer lifecycle management, no matter how you bill
Revenue recognition
Automate your revenue recognition schedules to ensure GAAP compliance
Metrics & analytics
Leverage your billing, invoicing, and customer data for deep insights
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Maxio Platform
Your financial operations platform to manage subscriptions, billing, revenue recognition, and financial reporting.
Featured Modules
Advanced Billing
Automated recurring billing to power your product-led or self-service strategy
A/R Management
Reduce your A/R balance, drive down DSO, and get cash in the door faster
Advanced Revenue Management
GAAP/IFRS-compliant revenue recognition your auditors will love
Milestone-Based Projects
Bill customers and recognize revenue based on future events (i.e. implementations)
Expense Amortization
Expense accounting for prepaid expenses, fixed assets, and sales commissions
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Content Library
Get practical tips and tricks to improve your daily financial workflows
Blog
Level up your billing and finance knowledge, and keep up with the latest in SaaS
Podcast
Listen to engaging conversations with leading SaaS and finance experts
Maxio Institute
Get the latest insights into SaaS growth based on real companies’ billing data
Case Studies
Read real customer stories, and learn why B2B leaders love Maxio
SaaSpedia
The encyclopedia of SaaS finance terms and metrics
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Webinar
5 Myths of Market Sizing: Debunking Common TAM Misconceptions
Discover the critical mistakes companies make when calculating their market size and how these misconceptions can lead to strategic missteps.
Aired March 26, 2024
Featuring: Randy Wootton, CJ Gustafson
Discover the Truth Behind Common Misconceptions about Market Sizing
Debunk market sizing myths that could skew your business strategy and investment choices. In this webinar, we tackled the misconceptions head-on and provide you with clear, actionable insights on accurately assessing your market’s true potential.
Myth 1: "A Big Market Guarantees Success"
We debunk the dangerous assumption that a large TAM guarantees your venture’s success, highlighting why thorough market analysis matters more than size alone.
Myth 2: "Pre-Packaged TAM Figures Are Enough"
Discover why relying solely on third-party TAM estimates can lead your business astray. We’ll show you the importance of diving deep into market specifics to form a defensible, actionable TAM.
Myth 3: "Stolen TAM Valor"
Claiming a slice of the market without directly competing or offering a new value proposition leads to unrealistic TAMs. We tackle the fallacies behind adjacent market sizes and the illusion of market share.
Myth 4: "TAM and SAM Are the Same"
Gain clarity on the distinction between Total Addressable Market (TAM) and Serviceable Available Market (SAM), and why understanding both is crucial for setting realistic goals and strategies.
Myth 5: "TAM Is Static"
If you think your TAM is set in stone, think again. We explore how market dynamics shift and why regular reassessment is key to staying relevant and competitive.
Earmark CPE is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Webinar
Insights from Maxio Institute’s 2024 Growth Index Report
We analyzed billing data from over 2,000 B2B SaaS companies to uncover current market trends. Join us for an exclusive first look at our newest Maxio Institute report, and learn what these findings mean for B2B SaaS in 2024.
Aired January 17, 2024
Featuring: Ray Rike, Jon Cochrane, Hillary Frost
Watch the webinar recording now
Join B2B SaaS experts as they explore the resilient growth of B2B subscription businesses amidst economic uncertainties. As we transition from the era of “growth at all costs” to “efficient growth,” discover how your company can not just weather the storm, but emerge stronger.
Earmark CPE is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Webinar recording
Mind the Gap
While all retention is good, not all retention is equal. And the ratio between gross revenue retention and net revenue retention contains useful diagnostic information.
We call this “The Gap.”
Featuring: Chris Weber, Randall Lucas
Retention is king in SaaS, for both operators and lenders
While all retention is good, not all retention is equal. And the ratio between gross revenue retention and net revenue retention contains useful diagnostic information.
We call this “The Gap.”
While the math here is simple, The Gap is a rarely discussed metric that provides helpful insights into the continuing health of your SaaS companies and customers.
It’s not often discussed, but the GRR-NRR gap can be a useful “sanity check” on a SaaS company’s metrics, and when it falls outside of the usual range, can give a hint to operators and investors as to when something might need tweaking.
On this webinar, we discussed:
- Retention benchmarks from this year’s annual SaaS Capital survey
- Common ranges for The Gap
- What a narrow GRR-NRR Gap means (and ways to improve)
- What a wide GRR-NRR Gap means (and ways to improve)
*Earmark CPE is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.