The Ultimate Guide to SaaS Metrics
In SaaS, tracking the right metrics isn’t optional. It’s the difference between scaling sustainably and stalling out.
In this guide, SaaS finance expert Josh Aharonoff, CEO of Mighty Digits, breaks down the six metrics every founder, CFO, and operator must master to prove performance, secure funding, and fuel growth.
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Your Guide to Master SaaS Metrics
Most founders obsess over revenue growth while overlooking the numbers that actually determine long-term success. This ebook explains why ARR, CAC, LTV, CAC Payback, NDR, and ACV matter more than traditional metrics—and how to use them to build a company investors fight to fund.
Key Takeaways Include:
- Key elements for a clean ARR/MRR foundation
- Calculate CAC the right way (what to include/exclude, align spend with signups, segment by channel)
- Connect ACV, NDR, and LTV to spot pricing power and unit-economics “red flags.”
- Use NDR to diagnose sustainable growth
- Operationalize your metrics—replace spreadsheet chaos with automated dashboards, momentum/retention reports, and alerts so you can make investor-ready, real-time decisions.
