Featured Blog
Two Critical Mistakes to Avoid When Adopting a GTM Strategy
Every SaaS business requires a clear GTM strategy to turn product into profit. Here are two critical mistakes to avoid when mapping out a new SaaS GTM strategy.
Written by: Randy Wootton
September 30, 2022
September 30, 2022
Randy Wootton
Two Critical Mistakes to Avoid When Adopting a GTM Strategy
Every SaaS business requires a clear GTM strategy to turn product into profit. Here are two critical mistakes to avoid when mapping out a new SaaS GTM strategy.
September 21, 2022
Alec Beard
The Argument for (and Against) Outsourced Accounting in SaaS
Here's how you can outsource key finance and accounting roles to extend the capabilities of your finance department.
August 9, 2022
Randy Wootton
Why SaaS CEOs Should Obsess Over the Rule of 40
Times are changing. Today’s smartest SaaS leaders aren’t obsessed with growth—they’re obsessed with the “Rule of 40.”
2022-06-24
Randy Wootton
Monetization is Key as SaaS Founders Face an Uncertain Future
Things are looking rough for SaaS companies. The tech sector is facing its biggest downswing in two decades, venture capital is drying up, and as I recently wrote on LinkedIn, SaaS leaders are trying to figure out how to batten down the hatches and lead their businesses through uncertain times.
May 17, 2022
Alec Beard
SaaS Metrics Every Company Should Care about in 2022
The SaaS model’s rise in popularity shows no evidence of slowing down. But with more popularity comes more confusion, especially over which SaaS metrics are most important to drive future growth.
April 22, 2022
Todd Gardner
SaaS Valuation Multiples Decoded
Valuation multiples for most public SaaS companies have barely moved in the last 24 months, yet the indexes tracking public stock multiples have swung wildly—what’s going on?
March 1, 2022
Alec Beard
Pros and Cons of Point Solutions for SaaS Billing and FinOps
Integrated solutions offer a broad view of a SaaS company’s financial operations, but may be too rigid for a growing company. Point solutions have narrow use cases, which can help teams prioritize flexibility, but will they support the scalability you’re looking for?
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