Webinar On-Demand

How to implement usage-based pricing with Maxio

Join Maxio — the leader in usage-based pricing and billing for SaaS companies — to go beyond the benefits of implementing usage-based pricing in theory and learn how to operationalize a usage-based pricing model in practice.

Originally aired: Thursday, September 19, 2024

Watch the webinar on-demand

Speakers

A person with long hair and a blue shirt is smiling, standing against a plain white background.
Andrea Wunderlich
Director of Product Marketing, Maxio
LinkedIn
A person with grey hair is sitting and smiling slightly, wearing a blue striped shirt, against a plain white background.
Barrow Hamilton
Head of Product, Maxio
LinkedIn

Why usage-based pricing?

Usage-based pricing is a no-brainer for companies looking to:

  • Align pricing with the value your customers receive from your services
  • Increase NRR and make it easier to acquire new business

In fact, Maxio Institute data indicates companies with usage-based pricing have grown faster than their subscription-based counterparts since Q1 of 2023.

Component selection interface displaying five pricing options: "Quantity Based (One-Time)," "Quantity Based (Recurring)," "Prepaid Usage," "On/Off," and "Metered Usage." Features descriptions include tiered rates, resets, and billing details. A "+ Create Component" button is visible.

Operational complexities of usage-based pricing

Companies serious about implementing usage-based pricing know operationalizing it goes beyond identifying a value metric. You also need to think about:

  • How you’ll capture usage events
  • How to ingest, meter, and rate usage data
  • How you’ll bill usage (up-front vs. in arrears)
  • The downstream reporting impacts of your usage revenue stream
component pricing